Category: This & That
TaylorMade-adidas Golf Company to acquire Adams Golf
Adams Golf

PLANO, TEXAS, March 19, 2012 – The adidas Group and Adams Golf, Inc. (NASDAQ: ADGF) today announced that the TaylorMade-adidas Golf business segment has entered into a definitive agreement to acquire all of the outstanding shares of Adams Golf for $10.80 per share in cash. The transaction value is approximately $70 million (approximately € 53 million), which represents a premium -

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LPGA Photo Shoot
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LPGA stars Gerina Piller, Jenny Shin and Kathleen Ekey helped us out with a “fashion shoot” before playing in the RR Donnelley LPGA Founders Cup in Scottsdale, Ariz. The three girls were photographed playing at the Golf Club of Scottsdale with our new Women’s Idea a12OS Complete Sets. The early morning shoot started out cold but then the sun came -

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Commercial Shoot With Baddeley & Karlsson
Robert Karlsson talks about his new Speedline Super XTD Fairway Wood

Before play began at the WGC-Accenture Match Play Championship, held at the Ritz-Carlton Golf Course at Dove Mountain in Marana, AZ., we took to the course to shoot a new commercial featuring Aaron Baddeley and Robert Karlsson. You see the commercial airing on the Golf Channel in late March. The beautiful desert and mountains outside of Tucson worked out to -

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PGA Show – DEMO DAY
The Adams Golf truck & trailer are on site

The annual PGA Merchandise Show & Demo Day, held in Orlando, Florida, took place at the end of January. It’s the biggest golf industry event every year that brings together thousands of different manufacturers, buyers, PGA pros and inventors looking to do some business with each other as a golf season kickoff. Many of the different media outlets converge in -

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Robert Karlsson Joins Adams Tour Staff
Robert Karlsson

Robert Karlsson, a two-time Ryder Cup member and the 24th-ranked player in the world is one of the newest additions to the Adams Golf Tour Staff.  In 2012, Karlsson will play a split schedule on both the European Tour and the PGA Tour. He’s an 11-time winner on the European Tour, has been a member of the European Team Ryder -

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New Commercials Featuring Kenny Perry

It didn’t take long for Kenny Perry to show up in some new TV commercials after signing with Adams Golf. The 14-time PGA Tour winner and longtime fan favorite is featured in two new commercials that began airing on the Golf Channel during the opening weekend of PGA Tour coverage (Hyundai Tournament of Champions). “I Switched To Speedline” – Kenny -

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Adams Corporate Celebrates With Yani
Yani_Tseng HQ 8963

Yani Tseng, the world’s top-ranked female golfer, put together a very successful and historic 2011 that included 11 wins across the globe. She’s the most dominant male or female in golf (in all of sports, for that matter) and a source of pride for those of us at Adams Golf … she’s been playing a full bag of our clubs -

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Marines Create Golf Program in Afghanistan
Master Sergeant Russell Normandin of 3rd Battalion 6th Marines in Marjeh, Afghanistan

Master Sergeant Russell Normandin of the United States Marine Corps gained fame as a contestant on the Golf Channel’s “Big Break – Indian Wells” and while he didn’t win that season’s grand prize, he did find the silver lining of being selected for a unique opportunity: Being selected for Big Break was a dream come true for the average guy -

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Speedline 9088 UL Driver TV Spot
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There’s no doubt about the benefits of aerodynamic shaping and design when it comes to drivers – more ball speed, faster clubhead speed and more distance. The lineup of Speedline drivers that we started to introduce several years ago have all helped thousands of golfers achieve great things. In this new TV commercial, some of the tour pros talk about -

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The Making Of A Golf Club Commercial

There are times when shooting a golf club commercial can be an easy process – with CGI and all the other digital capabilities we have nowadays. Other times when actual humans are involved in the commercial it can be a bit more challenging. And then add to that Tour pros and their busy schedules … well, you’re asking for a -

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