The annual “world summit” of the golf industry known officially as the PGA Merchandise Show took place in Orlando, Florida during the week of Jan. 26-29. Anything and everything can be found at the Show – from accessories, training aids, apparel, headwear, golf carts, launch monitors, on and on and on … and of course equipment from all the manufacturers.

The excitement and anticipation about the new Speedline F11 Driver and Fairway Woods was palpable at both the Demo Day and inside the Adams Golf Meeting Room where domestic and international retail buyers and Adams Golf sales representatives came together to bring the latest and greatest equipment to the consumer marketplace.

It’s always an exciting and action-packed week for the golf industry and the buzz and energy around Adams Golf has never been better. Here are some scenes from the week that was in Orlando at the PGA Merchandise Show:

Demo Day - PGA Pros, Retail Buyers and special guests get their swings in at the Adams Golf Demo Area

Adams Golf Demo Area at Orange County National Country Club

Two-time World Long Drive Champ Jamie Sadlowski put on a show for the fans.

Long Drive legend Art Sellinger blasts his drive through a plywood board.

The crowd was treated to a Long Drive spectacle

Two-time LPGA Champion Brittany Lincicome was there to entertain.

Plenty of camera crews and writers wanted to hear from Adams Golf President & CEO Chip Brewer

While Demo Day took place, Ryan Moore made a special appearance on the Golf Channel's "Morning Drive"

"The Morning Drive" hosts wanted to hear about Ryan's new sponsor ... Adams Golf

Inside the Adams Golf Meeting Room at the Convention Center where business was getting done.

Krista Stamp, Keri Murschell and Laura Fisher at the Adams Golf & keri golf women's booth in the Convention Center Exhibit Hall